Serena Williams could easily walk off the court and into the broadcast booth if she wants to, pocketing a handsome paycheck and boosting ratings for a sport that is losing star power, those in the business say.
In fact, NASCAR will just about be the only show in town, with the NBA and NHL, which would in the thick of the playoffs at this point of the season, and MLB all on the sidelines muddling through various return to play scenarios.
'The Biden administration will not send any diplomatic or official representation to the Beijing 2022 Winter Olympics and Paralympic Games given the PRC's ongoing genocide and crimes against humanity in Xinjiang and other human rights abuses.'
'I think he has lifetime exemptions at every major event but I suspect we are probably not going to see Tiger in a competitive golf event going forward.'
Behind the scenes, sponsors who have pumped billions of dollars into the Tokyo Olympics have grown increasingly nervous about how the coronavirus outbreak will impact the tournament.
His goal of 18 majors is in serious doubt, but five years after his precipitous fall from grace a rehabilitated Tiger Woods is entering the next phase of his career heading toward making another billion.
Already ranked ninth in Forbes' list of top tennis earners, Japan's Kei Nishikori is due for a bigger share of the off-court largesse despite losing Monday's final at the US Open, US marketing experts say.
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