Honda Motorcycle and Scooter India (HMSI) on Wednesday forayed into the fast-growing domestic electric mobility market with the introduction of e-scooters, ACTIVA e: and QC1, with swappable and fixed batteries. With this, the Japanese two-wheeler maker will now be competing with other legacy players such as Bajaj Auto, Hero MotoCorp, TVS Group as well as pure EV players like Ather and Ola, who already have a good presence in the segment, which is growing at 34 per cent year-on-year.
The Honda Navi ushers in an entirely new class of two-wheeler in the country. But will its radically different positioning prove to be its undoing too, or will it stand up tall against the wildly popular Honda Activa 3G, the scooter it shares its heart with?
Will the new unisex scooter successfully take on the best-selling Activa in India? Read on
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HMSI is the biggest player in scooter market with a share of 60 per cent
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'Currently, scooters contribute to one third of the total domestic two-wheeler market and it continues to grow.' 'That is why many new models are being launched in this category.'
Honda cars has strengthend market share in India in the past five years.
The 30-share Sensex ended 50 points lower at 28,112 and the 50-share Nifty declined 12 points to close at 8,531.