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New media outsourcing to India picks up

Foreign companies have begun outsourcing new media work such as online reputation management, data mining, influencer identification and crisis management directly to small and mid-sized Indian......

Google switches on to prime time TV

Competitor Yahoo did it last year with its famous 'YOU' campaign on television, to showcase its revamped features and email service. Last month, Google joined the game on prime time TV with its......

Why telcos are ringing in mobile handsets

It may seem like a natural progression, but it has taken more than a decade-and-a-half for telecom operators to look at the mobile phone business in India. This is because, earlier, the market was......

Social networking sites may irrupt your privacy

Sites like Facebook and Orkut may be great for connecting with others, but they also provide a sure-fire way for broadcasting intimate details about you.Social networking giant Facebook has again......

Web 2.0 not hot in India yet

The potential is huge, but the adoption is low. Most Indian website majors and users appear to be reluctant to embrace the second generation of the Internet, populary know as Web 2.0.Although the......
  Web results for Watconsult
WATConsult launches new research division Recogn

WATConsult, which is a digital and social media agency, and a part of the Dentsu Aegis Network, recently launched a new research division called... ...

http://www.afaqs.com/news/story/48708_WATConsult-launches-new-research-division-Recogn
Picture Perfect

When words fail, pictures speak. With the emergence of photo and video sharing social platforms such as Instagram and Snapchat, brands are... ...

https://in.finance.yahoo.com/news/picture-perfect-103822015.html;_ylt=AwrHgakVXKxXqBIAJwLxULlG;_ylu=X3oDMTQ5Ymg3aDBsBG1pdANCdXNpbmVzcyBUb2RheSBmZWVkcwRwa2cDZWQ1ZjRkYWEtN2RlYi0zZmE0LWFmOGQtZjVjNWM3YjRjMWFhBHBvcwMxMQRzZWMDTWVkaWFNb3NhaWNMaXN0TFBDQQR2ZXIDZTQ5N2UxNjEtNWY5YS0xMWU2LWJmZGYtZmUxNDFhMzZmZmQ5;_ylg=X3oDMTFlbGJ1cmZrBGludGwDaW4EbGFuZwNlbi1pbgRwc3RhaWQDBHBzdGNhdAMEcHQDc2VjdGlvbnM-;_ylv=3
Advertisers aim for digital gold in Rio Olympics

Advertisers, who have pumped money into the Olympics this year in the hope of reaching their target groups via the 16-day sporting extravaganza,... ...

http://wap.business-standard.com/article/companies/advertisers-aim-for-digital-gold-in-rio-olympics-116080600101_1.html
"Who is India's most loved CEO?" Asks TimesJobs

The TVC has been conceptualised by Innocean Worldwide, a Delhi-based ad agency. CEO is chief executive officer, right? But, it is not so, says... ...

http://www.afaqs.com/news/story/48607_Who-is-Indias-most-loved-CEO-Asks-TimesJobs
A fertile ground for brands and marketers

As the game has not been officially launched in India, it is still early days here. Developers and marketers are exploring possibilities to create... ...

http://www.bestmediainfo.com/2016/07/pokemon-go-a-fertile-ground-for-brands-and-marketers/

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Coming to India and making

Success in manufacturing is not just about being cheap - cheap labour, cheap land, cheap power...
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