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New media outsourcing to India picks up

Foreign companies have begun outsourcing new media work such as online reputation management, data mining, influencer identification and crisis management directly to small and mid-sized Indian......

Google switches on to prime time TV

Competitor Yahoo did it last year with its famous 'YOU' campaign on television, to showcase its revamped features and email service. Last month, Google joined the game on prime time TV with its......

Why telcos are ringing in mobile handsets

It may seem like a natural progression, but it has taken more than a decade-and-a-half for telecom operators to look at the mobile phone business in India. This is because, earlier, the market was......

Social networking sites may irrupt your privacy

Sites like Facebook and Orkut may be great for connecting with others, but they also provide a sure-fire way for broadcasting intimate details about you.Social networking giant Facebook has again......

Web 2.0 not hot in India yet

The potential is huge, but the adoption is low. Most Indian website majors and users appear to be reluctant to embrace the second generation of the Internet, populary know as Web 2.0.Although the......
  Web results for Watconsult
IAMAI announces its forthcoming Mobile Marketing Summit in Mumbai

With the digital sector in India at its peak and the boom in the mobile marketing segment over the last couple of years, plethora of business... ...

http://www.indiainfoline.com/article/news-corporate/iamai-announces-its-forthcoming-mobile-marketing-summit-in-mumbai-114091800139_1.html
Bandwidth Targeting

Facebook's new global targeting capability for advertisers enables the latter to reach people based on the type of network connection they use.... ...

http://www.afaqs.com/news/story/41797_Facebook:-Bandwidth-Targeting
Indian Independent Agency WATConsult Wins 'Social Media Agency of the Year' at the Socialathon Awards 2014

/PRNewswire/ -- WATConsult, India's biggest independent digital media agency, won 13 awards including the ' Social Media Agency of the Year... ...

http://www.prnewswire.co.in/news-releases/indian-independent-agency-watconsult-wins-social-media-agency-of-the-year-at-the-socialathon-awards-2014-272669041.html
Self-analysis

Emami's deodorant brand, HE, has launched a social media campaign titled 'Who is He?' in order to engage with the youth. HE Deodorants has begun... ...

http://www.afaqs.com/news/story/41694_Self-analysis
Facebook, Twitter strategy in focus as brands goof up

NEW DELHI: On June 29, soon after the Netherlands knocked Mexico out of the football World Cup in a close encounter, Dutch airline KLM tweeted... ...

http://timesofindia.indiatimes.com/tech/tech-news/Facebook-Twitter-strategy-in-focus-as-brands-goof-up/articleshow/39606325.cms

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