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Turning old stock into money

From opening new factory outlets and tying up with discount stores to even adopting reverse logistics techniques, high-end brands like Moschino and sports lifestyle brands such as Puma and Levi......

Viral marketing a hit on the Net

Viral marketing, a technology-era avatar of word-of-mouth publicity, made Hotmail the world's leading e-mail provider with a mere $50,000 spent on traditional marketing.The free e-mail service used......

Big sale: Lessons for retailers to keep customers happy

  With the festive season underway, retailers in the online and the offline world need to prepare well to offer the best deals to consumers and earn trust. Monday, October 6, 2014, was......

Will Kishore Biyani taste success in food business?

  Taking control of manufacturing will help boost profits for the food business, but it could leave the group saddled with huge debt.Kishore Biyani is setting up three food parks: one each in......

American premium burger chain Carl's Jr set to enter India

Come April, Indians will have the choice to taste charbroiled burgers by Carl's Jr -- a brand that has been endorsed by the likes of Paris Hilton, Kim Kardashian and Padma Lakshmi. California-based......

The 'Being Human' side of Salman Khan

'Being Human is important to Salman. He makes it a point to sport the brand's products everywhere: on the sets, at events and even for court appearances.''It is a good public relations......
  Web results for Technopak
E-commerce and FMCG stay out of each other's way, but only just

The online channel has not disrupted the business model of FMCG companies yet. But that is unlikely to remain for long Viveat Susan Pinto | Mumbai... ...

http://www.business-standard.com/article/companies/e-commerce-and-fmcg-stay-out-of-each-other-s-way-but-only-just-114102400814_1.html
Grocery retailers look to digital to meet e-commerce competition head-on

Reliance Fresh latest to join the bandwagon after Future Group's Foodhall Kalpana Pathak & Raghavendra Kamath | Mumbai October 24, 2014 Last... ...

http://www.business-standard.com/article/companies/grocery-retailers-look-to-digital-to-meet-e-commerce-competition-head-on-114102400788_1.html
Coffee chains wake up to new reality

Coffee chains in India are struggling to turn the corner Viveat Susan Pinto | Mumbai October 23, 2014 Last Updated at 22:28 IST In August this... ...

http://www.business-standard.com/article/companies/coffee-chains-wake-up-to-new-reality-114102300611_1.html
Myntra to set up office in London

Online fashion retailer Myntra is all set to open up an office in London and has plans to expand to New York in about a year. The Bangalore-based... ...

http://indiatoday.intoday.in/story/myntra-to-go-international-all-set-to-open-office-in-london/1/397224.html
Coca-Cola to sell Georgia beyond McDonald's and Subway

Will now compete with Nestle, which sells Nestea in powdered and premix forms Sounak Mitra | New Delhi October 23, 2014 Last Updated at 00:49 IST... ...

http://www.business-standard.com/article/companies/coca-cola-to-sell-georgia-beyond-mcdonald-s-and-subway-114102300019_1.html

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Coming to India and making

Success in manufacturing is not just about being cheap - cheap labour, cheap land, cheap power...
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