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Turning old stock into money

From opening new factory outlets and tying up with discount stores to even adopting reverse logistics techniques, high-end brands like Moschino and sports lifestyle brands such as Puma and Levi......

Viral marketing a hit on the Net

Viral marketing, a technology-era avatar of word-of-mouth publicity, made Hotmail the world's leading e-mail provider with a mere $50,000 spent on traditional marketing.The free e-mail service used......

French retailer Auchan scouts India all over again

Auchan and another French retailer, Carrefour, exited India in 2014 About three years after it exited the Indian market, French retailing major Auchan Group is keen to return if the government......

India's choice: Local food, global personal care

Analysts and sector experts pin this trend down to the aspirational nature of home and personal products. Viveat Susan Pinto reports. IMAGE: Inside an Amul processing unit. An expert says, "What......

How will Saks Fifth Avenue tweak its strategy for India?

Saks sells luxury brands such as Jimmy Choo, Giorgio Armani, and Tod’s, besides premium brands such as Fila and Puma. American luxury department store chain Saks Fifth Avenue may have to......

The 'Being Human' side of Salman Khan

'Being Human is important to Salman. He makes it a point to sport the brand's products everywhere: on the sets, at events and even for court appearances.''It is a good public relations......
  Web results for Technopak
French retailer Auchan scouts India all over again

Auchan and another French retailer, Carrefour, exited India in 2014 About three years after it exited the Indian market, French retailing major... ...

http://www.rediff.com/money/report/french-retailer-auchan-scouts-india-all-over-again/20170323.htm
Local food, global personal care

Analysts and sector experts pin this trend down to the aspirational nature of home and personal products. Viveat Susan Pinto reports. IMAGE:... ...

http://www.rediff.com/money/report/indias-choice-local-food-global-personal-care/20170309.htm
How will Saks Fifth Avenue tweak its strategy for India?

Saks sells luxury brands such as Jimmy Choo, Giorgio Armani, and Tod’s, besides premium brands such as Fila and Puma. American luxury... ...

http://www.rediff.com/money/report/how-will-saks-fifth-avenue-tweak-its-strategy-for-india/20170301.htm
RupeePower turns profitable even as panic grips e-comm

In two quarters after buying back majority stake from Snapdeal, digital credit tech company RupeePower has become profitable. The firm, which was... ...

http://www.mydigitalfc.com/news/rupeepower-turns-profitable-even-panic-grips-e-comm-522
What's your pick?

Homegrown start-ups like UrbanClap and AtHomeDiva will now have to compete with the global e-commerce giant. Anita Babu reports. IMAGE: Startups... ...

http://www.rediff.com/money/report/amazon-or-local-at-home-beauty-services-whats-your-pick-urbanclap-house-joy-quickr-ecommerce/20161227.htm

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