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Turning old stock into money

From opening new factory outlets and tying up with discount stores to even adopting reverse logistics techniques, high-end brands like Moschino and sports lifestyle brands such as Puma and Levi......

Viral marketing a hit on the Net

Viral marketing, a technology-era avatar of word-of-mouth publicity, made Hotmail the world's leading e-mail provider with a mere $50,000 spent on traditional marketing.The free e-mail service used......

Maggi crisis: No cheer for other noodles brands like Yippee!

ITC's noodle brand has been caught in the Maggi crossfire. Can it turn the tide in its favour? Noodles have been the flavour of conversations across the country, if not our daily menus over the......

Alibaba's grand plans for a blockbuster India entry

Jack Ma, who founded Alibaba in 1999 along with 17 other entrepreneurs, has officially visited India twice in the past one year. Alibaba founder and chairman Jack Ma poses for the media while......

Myntra to have $100-mn in-house brands

Myntra, which went app-only in June, has a user base of 12 million, who spend an average of Rs 1,800 per transaction Myntra, India’s largest app-only fashion store, expects in-house brands to......

The 'Being Human' side of Salman Khan

'Being Human is important to Salman. He makes it a point to sport the brand's products everywhere: on the sets, at events and even for court appearances.''It is a good public relations......
  Web results for Technopak
Search platform Askme enters grocery segment; launches in Delhi-NCR

Askme, a local search listing platform for SMBs, has entered the hyper-local grocery segment. The company initially launched the service in Delhi... ...

http://www.thehindubusinessline.com/info-tech/search-platform-askme-enters-grocery-segment-launches-in-delhincr/article7604404.ece?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS_Syndication
Indian eCommerce industry hopes Diwali will light up sales

The Indian eCommerce industry is leaving no stone unturned to woo customers in the upcoming festive season. They are offering additional 5%... ...

http://www.businessinsider.in/Indian-eCommerce-industry-hopes-Diwali-will-light-up-sales/articleshow/48743013.cms?utm_source=ten_minutes_with&utm_medium=Referral&utm_campaign=Content_Patnership
TVS Capital to buy stake in Falguni Nayar's Nykaa.com

Mumbai: TVS Capital Funds Ltd, the private equity and venture capital arm of TVS Group, is set to acquire a minority stake in Nykaa.com, the online... ...

http://www.livemint.com/Companies/nwVbREzTtrFVnGn2KRHiMK/TVS-Capital-to-buy-stake-in-Falguni-Nayars-Nykaacom.html
Arvind hopes to weave success as top brand, retail company

Mumbai: It's a June afternoon. About 80 young women in blue uniform sit in three rows in the lobby of a residential building in Chhatral, a town in... ...

http://www.livemint.com/Companies/ZVJk8prbf42XmOKBnE2MPL/Arvind-hopes-to-weave-success-as-top-brand-retail-company.html
No cheer for other noodles brands like Yippee!

ITC's noodle brand has been caught in the Maggi crossfire. Can it turn the tide in its favour? Noodles have been the flavour of conversations... ...

http://www.rediff.com/money/report/maggi-crisis-no-cheer-for-other-noodles-brands-like-yippee/20150828.htm

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Coming to India and making

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