Formally launching its election campaign material for the Lok Sabha polls, Samajwadi Party state president and Uttar Pradesh Chief Minister Akhilesh Yadav on Monday released advertisements to be run on various television channels.
"We are releasing advertisements to be run on various channels in the coming days after seeking permission from the Election Commission," the chief minister told reporters.
Akhilesh said the party was not only first in organising rallies and declaring candidates, but also ahead of other parties in releasing campaign material.
On the occasion, he released a digital card, which, while opening, shows video of party supremo Mulayam Singh Yadav and highlights schemes by the SP government.
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How Billy Joel inspired the Mulayam song
Photographs: Samajwadi Party/Facebook
Besides this, he also released CD having six songs, including the ‘Man se hain Mulayam, irade lohe hain’ (He is soft-hearted but iron-willed) one which will be used for promotion of party supremo Mulayam Singh Yadav.
The song, whose lines have been made the punchline in all the advertisements of the party dotting the state, also features names of prominent socialist leaders.
The SP has also bought rights to Billy Joel's popular song ‘We didn't Start the Fire’ and adapted it into Hindi to promote party chief Mulayam Singh Yadav in the 2014 general elections.
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How Billy Joel inspired the Mulayam song
Photographs: Samajwadi Party/Facebook
The lyrics of the song has been written by Mulayam'sn teacher Udai Pratap Singh, a former Rajya Sabha MP and chairman of the UP Hindi Sansthan having cabinet minister status.
Bollywood playback singer Javed Ali has lent his voice for the adaptation, which lists welfare schemes of the Akhilesh Yadav government.
Besides this, the CD includes other songs, which promote the party and its poll symbol "cycle".
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