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The BEST Amul advertisements in 2011

Last updated on: December 28, 2011 16:53 IST

The BEST Amul advertisements in 2011

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Amul's advertisements have touched the hearts of millions of Indians since decades.

Amul's illustrious advertisement journey began in 1966, when the company approached Sylvester daCunha to design a new ad campaign for Amul Butter.

He designed an ad campaign with a series of hoardings with smart and witty topical ads. The ads became an instant hit.

Today, Amul, the largest food brand in India with an annual turnover of $2.2 billion in 2010-11, has the distinction of running longest running ad campaign in the world.

Manish Jhaveri has been writing the scripts for these hoardings since 1995.

Here's a look at some of the best Amul ads in 2011...

Click NEXT to read on . . .



Image: Amul ad.


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The BEST Amul advertisements in 2011

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Tribute to Steve Jobs - co-founder of Apple (Oct 2011).

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Image: Tribute to Steve Jobs.

Tags: BEST

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The BEST Amul advertisements in 2011

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Father of the White Revolution, The Milkman of India and Architect of Operation Flood (Nov 2011).

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Image: 90th Birthday of Dr V Kurien on 26.11.11.

Tags: BEST , India

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The BEST Amul advertisements in 2011

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Leading airline (Kingfisher Airlines)  in a financial crisis (Nov 2011).

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Image: Kingfisher Airlines' crisis.


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The BEST Amul advertisements in 2011

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A solution being sought for the 2G Spectrum scam (September 2011).

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Image: 2G Spectrum scam.

Tags: BEST

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The BEST Amul advertisements in 2011

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Central minister seeks social media screening (Dec 2011).

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Image: Ad on social media screening.

Tags: BEST

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The BEST Amul advertisements in 2011

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Controversy over FDI in the retail sector (Dec 2011).

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Image: Row over FDI in retail sector.

Tags: FDI , BEST

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The BEST Amul advertisements in 2011

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Social networking site, Facebook deactivated famous author's (Salman Rushdie) account in November 2011 suspecting he was an imposter. Later, Facebook apologised and reinstated his account.

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Image: Salman Rushdie's Facebook a/c deactivated.

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The BEST Amul advertisements in 2011

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Government rolls out world's cheapest tablet 'Aakash' in October 2011.

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Image: world's cheapest tablet.

Tags: BEST

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The BEST Amul advertisements in 2011

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Iconic Apple head Steve Job resigns (August 2011).

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Image: Steve Job resigns.

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The BEST Amul advertisements in 2011

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Downgrading of US credit rating (Aug 2011).

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Image: Downgrading of US credit rating.

Tags: BEST , US

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The BEST Amul advertisements in 2011

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Agitation to recover black money and bring it back to the country (June 2011).

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Image: Agitation to recover black money.

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The BEST Amul advertisements in 2011

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3D Animation film 'KUNG FU PANDA 2' (June 2011).

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Image: KUNG FU PANDA 2.

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The BEST Amul advertisements in 2011

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An ad during the airlines' strike (May 2011).

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Image: Airlines' strike.

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The BEST Amul advertisements in 2011

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Reported case of bugging the Finance Minister Pranab Mukherjee's office (June 2011).

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Image: Bugging of Finance Minister's office.

Tags: BEST

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The BEST Amul advertisements in 2011

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Amul ad based on an TV commercial (March 2011).

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Image: Ad based on a TV commercial.

Tags: BEST , Amul

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The BEST Amul advertisements in 2011

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Amul ad based on the Union Budget (March 2011).

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Image: Ad on Union Budget .


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The BEST Amul advertisements in 2011

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A leading publication promoting 'No TV Day' in Mumbai (January 2011).

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Image: No TV Day in Mumbai .

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The BEST Amul advertisements in 2011

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Amul ad shows the unaffordable rise in vegetable prices (January 2011).

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Image: Ad on inflation.

Tags: BEST , Amul

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The BEST Amul advertisements in 2011

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Amul is the official sponsor of the Netherlands cricket team (Feb 2011).

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Image: Amul, sponsor of the Netherlands cricket team.


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Farewell to 2010 the year full of scams (Jan 2011).



Image: No end to scams.

Tags: BEST

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