Rivals may be forced to join Bajaj Auto's price war

Analysts say Bajaj's move to correct prices can potentially disrupt the market. Photograph: Courtesy Bajaj auto/Facebook Even as rivals in the motorcycle market are not likely to enter the price......

Bajaj Auto: Discovering the Platina

Rajiv Bajaj is on a high. First Bajaj Auto raced into the executive segment with the Discover snapping up a share of 21 per cent. Traditionally rival Hero Honda's stronghold, the Pune-based bike......

Bajaj Auto to sue TVS for IPR 'violation'

Bajaj Auto Ltdplans to sue south Indian rival TVS Motor Co for 'infringing' upon intellectual property rights of its patented digital twin spark ignition (DTSi) technology.Bajaj Auto's move to sue......

Bajaj CNG Bikes Break Sales Records

The Freedom 125 has sold 8,310 units in October to date.This is its highest since it was launched in July and may touch close to 9,000 by the end of the month. IMAGE: The Freedom 125 Photograph:......