Rs 20,000 drop in price, addition of disc brakes and launch of two classy 150cc bikes are among a host of measures underway at Piaggio India to take on its rivals in the scooters market.
Talks between Piaggio Vehicles, the Indian subsidiary of Piaggio & C.s.p.a of Italy, and General Motors for engine sourcing fell through.
Eyeing a 10 per cent stake in the overall revenues, the three-wheeler manufacturer Piaggio India has entered into used vehicle business for its vehicle Ape.