'This Lok Sabha election is more of a trial for GenAI content.'
Greenwashing is making misleading or false environment-friendly claims about a product. Consumers in India currently do not have any way of telling whether a claim is authentic or greenwashing. And one never hears of action against any company for making false claims of being environment-friendly.
One of the oldest business schools in the country, XLRI, has changed its brand identity with a new logo, in a bid to change with the times .
The worries for the industry include defaulting payments, slowdown in industry growth rate and budget cuts. "While we are bracing ourselves for budget cuts in the near future, we can't give our customers longer credit cycles as we operate on wafer-thin operating margins," says Mudhukar Kamath, MD and CEO, Mudra Group, while admitting that they have experienced a few cases where payments are getting stretched.
This is an effect of general slackening in economic growth; however, this is not true of digital media, where business is booming.
'Degrees get you into the room, it is the attitude that counts,' says adman Madhukar Kamath.
Piyush Pandey retiring? I'm not going anywhere, says O&M's South Asia executive chairman.
© 2026 Rediff.com - Investor Information - Advertise with us - Disclaimer - Privacy Policy - Sitemap - Feedback - About us - Terms of use - Grievances