Notably, one of her earlier viral videos featured her wearing a Kerala sari and attending a Theyyam performance in Kannur.
Steffi Graf has taken up a new role, with an Indian connection at that. The legendary German tennis star was, on Wednesday, appointed the Ayurveda brand ambassador of Kerala.
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Tennis legend Steffi Graf was appointed the Ayurveda brand ambassador of Kerala on Wednesday.
The serviced villas will be independent, furnished homes preferably built in Kerala architecture style.
Yet another inter-state dispute involving Tamil Nadu and its neighbouring states appear to be brewing with local body officials and erstwhile zamindars of three villages in Theni district accusing Kerala of 'encroaching' on a site, believed to have been visited by Lord Rama, and converting it into a tourist spot.
Kerala Tourism has drawn up God's Own Country 2.0 and the department is going all out to repair the state's image and infrastructure. Apart from being a damage control exercise, it is also an opportunity to reimagine the state as a tourism brand.
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