Tendulkar promotes ITC energy food

Sachin Tendulkar on Friday embarked on a new partnership with ITC's food division to promote a new brand of health food in his name -- Sunfeast Sachin's Fit Kit. "I know the importance of......

ITC cracks the code in foods, finally

As a business, ITC Foods is younger than many other established players around, having begun operations only a decade ago. But the Bengaluru-headquartered division has shown why it cannot be......

ITC eyes 12% biscuits mart pie

The foods division of ITC plans to have a 12 per cent market share in the branded biscuits category in the next three years.The company plans to achieve this with the launch of its Sunfeast brand,......

ITC to launch 2 food products every month

ITC Limited's food division plans to launch two new products every month over the next 12-14 months to strengthen its presence in the organised packaged food market in India.The company at present......