Nissan Motor India on Friday launched compact multipurpose vehicle Datsun Go+ in New Delhi, with prices starting at Rs 3.79 lakh (ex-showroom Delhi).
Nissan had relaunched the Datsun brand, its third global brand, along side Nissan and Infiniti, in March 2012.
They just don't have similar colours, Datsun's marketing campaign too seems be inspired from Maruti Alto 800.
These risks would be significantly reduced if the cars had to comply with the UN test regulation for frontal and side impact.
Nissan's affordable hatchback, especially made for India, also has a good drive quality.
The entry-level car, under the popular Datsun brand, is aimed at tapping the first-time car buyers.
Renault Kwid is also the longest of the lot and at 3680mm length, the vehicle may turn out to be the most spacious in its segment.
For Nissan, Datsun is something of a legacy brand and the current launch marks its return to the market after nearly three decades.
The four-wheeler appears costlier than it is.
The hatch competes with cars such as Maruti Alto and Hyundai i10.
The car will be available from early next year.
The company had started bookings for the hatch for Rs 11,000.
Datsun go + is a great car, offers superb mileage but lacks few features.
The 1.0-litre Hyundai Eon takes on the Japanese rivals in its segment, the Datsun GO and the Maruti Alto K10.
GO is the first Datsun car for the 21st century.
The company has also launched range of accessories starting at Rs 484 and going up to Rs 7,920.
Datsun Go will be the five door hatchback and is called 'K2' inside Nissan's facility.
Both the MPVs were recently unveiled in the Indonesian market and will soon be launched in India to lure the customers.
The car holds promise of premium experience at affordable price.
It could turn out to be the cheapest multi-utility vehicle.
The best small car for you...
Datsun GO NXT Limited Festive Edition offers add-ons worth Rs 20,000 at a minimal price increase of just Rs 5,000
The company has a joint manufacturing facility at Oragadam set up with an investment of Rs 4,500 crore (Rs 45 billion).
Japanese auto major Nissan on Wednesday said it is discontinuing Datsun brand in India, nine years after the company kicked off the marque's global relaunch in the country. Having failed in its ambitious global relaunch of Datsun, Nissan had in 2020 discontinued the brand in Russia and Indonesia, the other two countries along with South Africa and India which were marked as key markets targeting the entry level car segment. Confirming the move to discontinue the Datsun brand, Nissan India in a statement said, "Production of Datsun redi-GO has ceased at the Chennai plant (Renault Nissan Automotive India Private Ltd). "Sales of the model still continue (till the stock lasts)."
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The compact segment makes up for nearly 25 per cent of car sales in India.
Carmakers usually come up with such year-end announcements.
The company wants to corner 10 per cent market share with both the brands, Nissan and Datsun, contributing half of sales by then.
The Datsun Go+ is an extended Datsun Go with a third row of seats
Demand rising for Maruti Celerio, Honda City, Hyundai Xcent, Nissan Terrano and Datsun Go, most of which were launched in 2014.
The new Tata Tigor, Datsun Go and Hero Xtreme 200R are hoping to use celebrity endorsers and gain a foothold in a segment that has been the stronghold of market leaders for several decades. But will it work?
Nissan's executive vice-president and CEO Carlos Ghosn's key man for his new strategy in emerging markets, Andy Palmer, tells Business Standard how the Tata Nano's experience made his company steer away from the $2,500 car. He also speaks about how Nissan's association with Bajaj Auto to develop a small car failed, making his company place its bets on the Datsun brand to grow its market share 10-fold over the next three years.
CEO Carlos Ghosn hopes the Go, which has been primed for the middle class, will help Nissan achieve the goal of capturing 10 per cent of the Indian market by 2016.
Maruti Suzuki is offering cash discounts ranging from Rs 5,000 on its hatchback Celerio to Rs 35,000 on entry level Alto800.
Shedding their boring boxy structure, the MUVs of today are not only offered with their prime USP of space, but also offer amazing exteriors and feature-filled interiors.
Japanese auto major Nissan unveiled its compact car redi-GO under the Datsun brand that will hit markets in June.
The automaker said that production at the Renault Nissan Alliance Plant, where Nissan, Renault and Datsun brands are manufactured, had gone up by 15 per cent and was expected to increase further on the back of increasing export orders.
It has a variant with automatic transmission that costs Rs 380,000.
Customers can also book the Datsun redi-GO online through Snapdeal.com
India wasn't applying widespread crash testing like foreign countries do, so manufacturers didn't see the need for an investment focus on safety. Customers rarely walked into showrooms asking for the safest car. They wanted the cheapest or the most fuel-efficient or the best-looking car.
Maruti ready to upgrade safety features.
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