Morel, who was in India recently, spoke to Viveat Susan Pinto and Priyanka Singh.
'You have to tear it all down if you want to build something new tomorrow.'
By toxic, the reference is to material that whips up hatred, is discriminatory in nature and has explicit sexual and pornographic content.
Whatever happens to WPP, the marketing communications business will no longer be the same again, says Sreekant Khandekar.