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The Telecom Regulatory Authority of India's (Trai's) latest push to review its existing spam regulations and expand the definition of "commercial communications" is driven by an urgent need to tighten controls on autodialers or robocallers, and bulk messaging, according to official sources. This move, they said, comes in response to a surge in complaints against unregistered telemarketers (UTMs), which soared to 750,000 in just the first half of 2024, underscoring the necessity for a comprehensive overhaul of the government's anti-spam measures. Last week, Trai released a consultation paper aimed at revisiting the Telecom Commercial Communications Customer Preference Regulations, 2018 (TCCCPR-2018), the government's legal framework against spam.
Launched in March, it triggers re-verification of suspected fraudulent numbers. Failing re-verification, the number will be disconnected.
Telecom regulator Trai on Monday said that it is working on various technologies to detect pesky calls and messages along with a joint action plan with other regulators to curb financial frauds. The Telecom Regulatory Authority of India (Trai) said that Unsolicited Commercial Communication (UCC) or pesky communication is a major source of inconvenience to the public and impinges on the privacy of individuals. "Now complaints are reported against Unregistered Telemarketers (UTMs), where a surge has been seen in pushing various kinds of UCC SMSes. Additionally, UCC calls are also one of the concerns which need to be dealt with equally along with UCC SMSes," it said.
India on Wednesday expressed concern over the "negative and incorrect" picture conveyed about Hinduism and Sikhism after a leading Malaysian university published an educational module depicting Hindus in India as unclean following which the varsity has issued an apology.
An elated Finance Minister P Chidambaram said on Thursday India had the capacity to sustain the current high growth rate.
'Indian creative and digital agencies seem to be completely missing the mark,' says advertising and media veteran Sandeep Goyal.
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