Lewis Hamilton won the Bahrain Formula One Grand Prix for Mercedes on Sunday after French driver Romain Grosjean had a miraculous escape from a fiery first-lap crash that ripped his car in two.
Audi's strategy seems to point to pushing technology to directly connect with consumers using digital platforms and marketing to synchromesh into one seamless experience, says Pavan Lall.
'The phenomenal Max Verstappen was both sloppy and superb in Germany, getting caught out during the first two starts, and even spinning his car around to give the crowd something to gasp at with a Batmobile-esque 360 degree turn. 'After Hamilton crashed and Verstappen sniffed victory, though, he pounced hard, put his foot down, and took a deserved race win,' says Rediff's F1 columnist Raja Sen.
The Enforcement Directorate (ED) has begun the process of freezing at least five bank accounts of Arpita Mukherjee, the associate of arrested West Bengal minister Partha Chatterjee, where they have found at least Rs 2 crore, a senior official said on Saturday.
The answer would have been an unequivocal yes had the A4 been priced more aggressively, says Pavan Lall.