Kinetic Motor Company on Tuesday launched a low-priced scooterette Zing 80 to boost sales in the segment.
In a bid to enhance shareholders' value, the Kinetic group is restructuring operations to house its two-wheeler and auto-component businesses in Kinetic Motor Company and Kinetic Engineering, respectively.
Kinetic Motor Company, the Pune-based scooter-maker, which sold its business assets to Mahindra and Mahindra for Rs 110 crore (Rs 1.1 billion) on Wednesday, is now considering to get into the auto components business.
A Mahindra in every household wouldn't be realised without two-wheelers.
Two thousand seven will be a busy year for two-wheeler manufacturer Kinetic Motor Company Limited.
Kinetic Motor's assets bought for Rs 110 crore.
Kinetic Motor has entered into an alliance with Italian two wheeler maker Leopoldo Tartarini, founder of Italjet, for manufacturing and distribution rights for seven best selling international brands from Italjet's range of scooters.
Mahindra & Mahindra (M&M), India's largest sports utility vehicle maker, is buying a major portion of two-wheeler maker Kinetic Motor Company's assets in a deal valued at Rs 110-120 crore (Rs 1.1 to 1.2 billion).
Kinetic Motor Company, the country's pioneer in modern gearless scooters, proposes to bring out seven new models of two-wheelers in a tie-up with Italian scooter manufacturer Italjet.
Two wheeler manufacturer Kinetic Motors on Tuesday sold a 11.1 per cent stake to Taiwan-based Sanyang Industry Company Ltd for Rs 13.63 crore (Rs 136.3 billion).
Armed with a new corporate logo, Kinetic Motor Company on Tuesday said it expected to turn around this year, while the sister concern Kinetic Engineering is expected to do the same next year.