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Tata Value Homes, a 100 per cent subsidiary of Tata Housing, on Monday launched its exclusive e-commerce platform to sell flats and is eyeing up to Rs 1,000 crore (Rs 10 billion) revenue by FY2015-16.
Second Tata firm to join hands with e-commerce portal.
Both these online offers are, however, available for a limited period.
In the wake of boost from the Budget & RBI move on affordable housing, Tata Housing & Mahindra Lifespace, among others, plan new launches.
As part of the partnership, about 1,000 homes across projects in cities like Mumbai, Pune, Ahmedabad, Bengaluru and Chennai will be put up for sale on Snapdeal.
Tata Housing, Bharti Realty have announced projects near Delhi.
Brotin Banerjee, managing director and chief executive officer, talks to Business Standard on how the e-commerce space has broken down the barriers between a buyer and a seller.
Opt for an affordable house on a metro's periphery, invest and wait it out.
People are not just splurging on clothes, mobiles and household goods through the online route, they are also looking at cars and even houses.
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