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Baskin Robbins eyes small Indian cities for growth

World's largest ice-cream chain, Baskin Robbins, is planning to enter tier II and tier III cities in India as a part of its expansion plans. Graviss Foods, the master franchisee for Baskin Robbins......

Ice cream? Let's hang out at Baskin Robbins

Baskin-Robbinshas decided that it's more than ice-cream that it must sell for true brand loyalty.First, Barista. Then Cafe Coffee Day. And now, Baskin-Robbins. The idea is not to just sell a cup of......

Cola, beverage, ice cream makers expect surge in sales as temp soars

With a gradual rise in temperature and the start of heatwave, FMCG and dairy firms selling cola-based fizz drinks, juices, mineral water, ice creams and milk-based beverages expect a spike in sales......

Early rains halt FMCG, durable firms' summer run

Premium ice-cream brand Baskin Robbins sold about 600,000 litres of ice cream last summer. This summer, it expected to sell 30-35 per cent more ice cream.In March and April this year, it sold......

Naturals Ice Cream: Amazing Start-Up Story

When its founder Raghunandan Kamath took a calculated risk, his Bollywood customers backed him all the way, Rohith Potti and Pooja Bhula says in this excerpt from Intelligent Fanatics Of......

A taste of Aladin!

Look who we spotted feeding each other during a product launch in Mumbai on Monday. It's Aladin stars Riteish Deshmukh and newcomer Jacqueline Fernandez. The two stars helped......

'I got so many marriage proposals after DDLJ'

'After King Uncle and DDLJ, I had a dedicated mailbox at the post office, and would get so many fan mails from all over the world!' Pooja Ruparel, better remembered as Chutki,......

Baskin Robbins

News for Baskin Robbins

Baskin Robbins eyes small Indian cities for growth

Ice cream? Let's hang out at Baskin Robbins

Cola, beverage, ice cream makers expect surge in sales as temp soars

Early rains halt FMCG, durable firms' summer run

Naturals Ice Cream: Amazing Start-Up Story

A taste of Aladin!

'I got so many marriage proposals after DDLJ'

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