» Movies » Agneepath beats Bodyguard at box office, sets new record

Agneepath beats Bodyguard at box office, sets new record

By Sonil Dedhia
Last updated on: January 27, 2012 15:48 IST
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Hrithik Roshan in AgneepathA look at the first-day box office collections of Agneepath.

In the race of box office supremacy, it seems Hrithik Roshan has raced ahead of the Khans and emerged winner.

His Agneepath, which released on Republic Day, has managed to rake in Rs 25 crores at the box office on the opening day. 

According to initial reports, it is safe to conclude that Agneepath has succeeded in beating Bodyguard's first-day collections, which had been unbeaten since it released.

Media professional and industry observer Abhijit Mhamunkar says, "The opening day collections of Agneepath is Rs 25 crores as compared to Bodyguard's Rs 21 crores. Agneepath has set a new record."

While trade pundits had predicted that the film would enjoy terrific first-day collections, they did not expect the film to break records. One of the main reasons for this was the length of the film.

"The running time of the film is longer than Bodyguard and Ra.One, which automatically reduces the number of shows in theatres," Mhamunkar says.

Salman Khan's Bodyguard had opened in 2,800 screens across India and the first-day occupancy ranged between 85 per cent and 100 per cent. Shah Rukh Khan's Ra.One opened in around 3200 screens with the first day occupancy ranging between 75 per cent and 80 per cent. Agneepath opened with 2,700 prints with a 95-100 per cent occupancy.

Mhamunkar says, "The film has surpassed everyone's expectations in the northern territory, where it has received a superb response."

One of the things going for Agneepath is its stellar star cast of Hrithik Roshan, Sanjay Dutt, Rishi Kapoor, Priyanka Chopra, and even Katrina Kaif.

Mhamunkar says, "The film was promoted as Agneepath, rather than a Hrithik Roshan film. The promos were liked, and the Chikni Chameli song, picturised on Katrina Kaif, added to the hype. The film is backed by Karan Johar, which automatically increases the anticipation amongst the audience."

He adds, "This month, we have seen very few big releases. Players opened to a lukewarm response and people have been waiting for a masala film for a long time. Agneepath came at the right time."

Be it single screen or multiplexes, the advance booking for the film has been incredible. Sunil Punjabi, CEO of Cinemax India, said, "The film has received a tremendous opening. The film is running in 125 screens with five shows per screen on an average. We haven't seen a better opening for a film in the last one year!"

"In spite of being a working day today, the occupancy for the film on Friday is better than expected," says Punjabi, adding, "We expect a 100 per cent occupancy during the weekend. In fact, we already have a couple of block booking for early next week."

The cast, meanwhile, is ecstatic about the record numbers.

Hrithik Roshan tweeted: 'WOW!!!! THANK u THANK u THANK YOU!!!!!!!!! Agneepath 1st day - 25cr!!!! My damaged bodyparts suddenly feel ALIVE, I feel like I can FLY now!!!thank u people, I have the fuel now to make KRRISH EXpLODE!!!! And explode he WILL!!!'

Priyanka Chopra tweeted, 'Yay thank u everyone! #agneepath day one 25cr ! Unprecedented! Feels sooo awesome! Team agneepath u rock!'

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Sonil Dedhia in Mumbai