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David Ogilvy

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40 Years Ago...and now: Earning respect for the ad craft

Advertising is a team business and the firepower few admen bring is unheard of, says Mohammed Khan. I came to India in 1971, after working in London for about eight and a half years. Most of the......

The best way to influence consumers

For many big brands, investment in advertising is as big as the amounts spent in setting up factories and other infrastructure, says Madhukar Sabnavis.The beverage station was located in a......

The secret behind successful marketing

Stories need to be unleashed to lead the consumer rather than be led by her, says Madhukar Sabnavis. Seth Godin in his book All Marketers are liars says that marketing is about storytelling.......

The need for culture-sensitive marketing

In the early 1990s, a pioneering CEO, who was not marketing-trained, while briefing the agency on a press advertisement, said innocently, "Let us first list all the points we want to say about our......

Hill & Knowlton Asia gets nod to set up Indian arm

Leading international communications agency Hill & Knowlton Asia Pacific has received clearance to set up a 100 per cent subsidiary in India that will offer public relations and public affairs......

Review: Turning 30 is embarrassing

Raja Sen reviews Turning 30. Post YOUR reviews here! I turned 30 last week, and clearly my life isn't the kind debutant director Alankrita Srivastava would make a movie about. I didn't open a door......

Ames and Durant qualify for US Open

Canadian Stephen Ames and American Joe Durant were among nine players who booked their places at next week's US Open in a weather-delayed sectional qualifier in Memphis, Tennessee, on Tuesday. A......

Woods seals Presidents Cup for US

Tiger Woods found his putting groove to clinch the Presidents Cup for the United States, who held off a stiff challenge by the Internationals at Royal Melbourne Golf Club on Sunday. The 14-times......

'Dear Tiger, the great bowler in the sky eventually bowls us'

Derek O'Brien pays tribute to Mansur Ali Khan Pataudi, who passed into the ages on Thursday. This piece is a tribute from me, but well might be from any one of us who have had the privilege of......

Dougherty leads US Open

Nick Dougherty, taking advantage of rain-softened conditions with a precise short game, fired a two-under-par 68 to forge one shot clear in the US Open first round on Thursday.While world number......

Woods loses to O'Hern to end Tour title run

Tiger Woods came close to pulling off a Houdini-like escape against Australia's Nick O'Hern before his run of seven consecutive PGA Tour titles ended at the WGC-Accenture Match Play Championship......

  People speak for david ogilvy

  • QNA
Q. Who is the father of advertising?
:  A. David MacKenzie Ogilvy is heralded as the Father of Advertising. He was born on January 23rd 1911. His The Theory and Practice of Selling the AGA...... more

http://qna.rediff.com/questions-and-answers/who-is-the-father-of-advertising//answers/6324929

manwoman
Q. who is the father of advertisement in INDIA
Manwoman :  A. David MacKenzie Ogilvy more

http://qna.rediff.com/questions-and-answers/who-is-the-father-of-advertisement-in-india/6324911/answers/15638677

manoj pillai
Q. Please rediff come with new headline...this statement 'Hire smart people, even if they are smarter than you'' is from David Ogilvy ....Please readers read Confessions of Adverdsing Man by David Ogilvy...Rediff you guys are funded by an Ad Agency howcome...u didnt credit this to David Ogilvy...
Manoj Pillai:  A. This was stated by Rohit Dude....a copy paste act . more

http://qna.rediff.com/questions-and-answers/please-rediff-come-with-new-headline...this-statement-hire-s/15638669/answers/14089669

Tausif Malik
Q. Which advertising legend is supposed to have said if you have nothing to say, sing it!?
Tausif Malik:  A. David Ogilvy more

http://qna.rediff.com/questions-and-answers/which-advertising-legend-is-supposed-to-have-said-if-you-hav/14087704/answers/13885726

nargis  bhambi
Q. who is david Mackenzie ogilvy ?
Nargis Bhambi:  A. David Mackenzie Ogilvy is a prominent advertising executive and the founder of Ogilvy and Mather. He was born in West Horsley, Surrey (England) on...... more

http://qna.rediff.com/questions-and-answers/who-is-david-mackenzie-ogilvy-/13885722/answers/7467279

  Web results for David Ogilvy
ProfNet Experts Available on Facebook Changes, Alternative Lending, Direct Public Offerings, More

From the Wires Also in This Edition: Jobs for Writers, Media Industry Blog Posts Dec. 15, 2014 11:42 AM NEW YORK , Dec. 15, 2014... ...

http://in.sys-con.com/node/3263074
Ogilvy & Mather Appoints Ben Richards To Newly Created Role, Worldwide Chief Strategy Officer, Leading Business..

Wpp (NASDAQ:WPPGY) Intraday Stock Chart Today : Monday 15 December 2014 NEW YORK , Dec. 15, 2014 /PRNewswire/ -- Ogilvy & Mather today named... ...

http://in.advfn.com/p.php?pid=nmona&article=64798818
Set Goals Seriously

Category Many speakers and authors encourage you to set goals but most have never explained why this is such a powerful discipline beyond... ...

http://www.speakingtree.in/spiritual-articles/new-age/set-goals-seriously
SeaWorld Entertainment, Inc. Announces David D'Alessandro Named Interim CEO

ORLANDO, Fla. , Dec. 11, 2014 /PRNewswire/ --SeaWorld Entertainment, Inc. (NYSE: SEAS), a leading theme park and entertainment company, today... ...

http://in.advfn.com/p.php?pid=nmona&article=64765998
England maul hapless Pakistan 8-2

CHAMPIONS TROPHY Agencies, Bhubaneswar England scored at will to annihilate Pakistan 8-2 in a Pool-A match of the 35th Men's Champions Trophy... ...

http://www.centralchronicle.com/england-maul-hapless-pakistan-8-2.html

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Coming to India and making

Success in manufacturing is not just about being cheap - cheap labour, cheap land, cheap power...
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