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Avoiding war with beer and rasgullahs

Indian and Chinese troops had a face-off in Sikkim earlier this week which, however, ended in a friendly exchange of beer and rasgullas. The face-off happened near the Tangkar La pass at the height......

Cobra Beer: Distributing with the enemy

Beverages: Cobra Beer is in talks with Budweiser to distribute the brand in the US.In a sharp mid-course correction, Karan Bilimoria, the NRI beer maker, is in talks for a distribution tie-up in......

Beer war hots up in India

Pints of Budweiser beer find their way to tables in a Mumbai restaurant that's not necessarily upscale. The recently introduced international brand is priced at a premium to other local offerings.......

Now, you can slick your throat with Budweiser

Crown Beers India, the joint venture between Anheuser-Busch and Crown International, moved into the second phase of its India operations by launching the globally renowned beer brand, Budweiser, in......

'You can't be in India and be global'

Every month, Michael N Jensen, chief executive officer of Carlsberg India, randomly selects an outlet anywhere across 140 cities, to spend a full day there. He observes and interacts with......

The internet's next step

The step forward in marketing could be a move to bypass the media and towards owning it directly, says Ajit Balakrishnan.The video starts with a 20-something man cuddling his Labrador puppy. It......

Brazil soccer probe: Sponsors feel the heat

Neymar poses with Brazil's new jersey for the 2014 FIFA World Cup. Photograph: Buda Mendes/Getty Images Nike Inc and some other big international companies face a grilling over their powerful role......

FIFA's Blatter faces division and suspicion as fifth term begins

FIFA President Sepp Blatter speaks after he was re-elected at the 65th FIFA Congress in Zurich. Photograph: Ruben Sprich/Reuters FIFA President Sepp Blatter began his fifth term at the helm of......

Pressure group, unions want FIFA sponsors to act on Qatar

Members of the Swiss UNIA workers union display red cards and shout slogans during a protest in front of the headquarters of soccer's international governing body FIFA Photograph: Arnd......

FIFA tells Brazil it must have beer at World Cup

Beer will sold at the 12 venues of the 2014 World Cup finals, FIFA general secretary Jerome Valcke said on Wednesday as he attempted to close all further discussion on a controversial issue in......

Fans to vote on man of the match at football WC

Fans from across the globe rather than FIFA officials will determine the man-of-the-match awards at this year's World Cup in South Africa.The technical study group of world soccer's governing body......
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LONDON/NEW YORK A Swiss criminal investigation into corruption at the world soccer body FIFA has hit some roadblocks, according to U.S. and... ...

http://in.reuters.com/article/2015/08/21/soccer-fifa-swiss-probe-idINKCN0QQ1R420150821
FIFA, World Cup sponsors talk in secret over corruption crisis

FIFA has met with some World Cup sponsors in a meeting they demanded after a corruption crisis rocked football's governing body. () Zurich:... ...

http://ibnlive.in.com/news/fifa-world-cup-sponsors-talk-in-secret-over-corruption-crisis/549502-5-21.html
Insight - Craft brewers tap down resistance to Wall Street investors

NEW YORK Brooklyn Brewery, the craft beer maker operating from New York City's most populous borough, resisted taking money from investment firms... ...

http://in.reuters.com/article/2015/08/19/craftbrewers-equityraise-idINKCN0QO0C820150819
Liquor brands out of stock, spirits run low ahead of I-day

The national Capital is facing a booze shortage with a number of popular liquor brands running out of stock. The Excise department of the... ...

http://indiatoday.intoday.in/story/liquor-brands-out-of-stock-spirits-run-low-ahead-of-i-day/1/458221.html
A Wall Street guide to bar etiquette

This happens less and less after 30. You can be dumb. You can be rude. You can be incompetent. I don't really care, as long as it doesn't impact... ...

http://www.businessinsider.in/A-Wall-Street-guide-to-bar-etiquette/articleshow/48458037.cms?utm_source=ten_minutes_with&utm_medium=Referral&utm_campaign=Content_Patnership

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