News for 'aero-group'

Woodland's Woods gets repositioned for women

Woodland's Woods gets repositioned for women

Rediff.com11 Dec 2013

Woodland, Aero Group's brand of shoes and now, adventure gear, is stepping up its efforts to target women as its audience.

Woods wants to be the Indian shoe brand for millennial aspirations

Woods wants to be the Indian shoe brand for millennial aspirations

Rediff.com19 Sep 2017

If Aldo, Charles & Keith, Hush Puppies, Steve Madden can do it, why can't Woods?

Expect more pink sneakers in 2018

Expect more pink sneakers in 2018

Rediff.com19 Feb 2018

Brands like Puma, Wildcraft and Woodlands are rewriting the marketing playbook to cater to women consumers.