Last week, the Delhi high court ruled that the mere use of trademarks on Google Ads, an online advertising platform, did not amount to infringement under the Trade Marks Act, 1999. Photograph:......
Scaler accused of using its brand name 'upGrad' through Google Ads to appear on top of search results on Google Search Engine and in turn gaining illicit benefit. Ronnie Screwvala-led edtech......
Seamlessly integrating multiple devices is becoming the single most important strategy for retailers, says Ritwik Sharma. IMAGE: The Criteo report said 55 per cent Indians browse on multiple......
In 5 years, prices for keywords on Google's AdWords platform have gone up three to five times. Alnoor Peermohamed reports. IMAGE: Google CEO Sundar Pichai. Google AdWords, which uses auctions to......
ICICI Bank CEO Chanda Kochhar and Microsoft CEO Satya Nadella have found a place in Time magazine’s ‘The 100 Most Influential People’ in the world. Image: Chanda Kochchar among......