The book Jugaad Innovation co-authored by Jaideep Prabhu, Navi Radjou, and Simone Ahuja suggests that the Indian concept of 'jugaad'-- seeking opportunity in adversity -- can be adopted by western companies as well.
A new book co-authored by three Indian-origin authors suggests that western companies can adopt the time-tested Indian concept of 'jugaad' -- a frugal and flexible approach to innovation -- to succeed in a world that is hyper-competitive and faces resource constraints.
The authors of Jugaad Innovation on why they think Ratan Tata makes for a great jugaad innovator and how the IITs and universities are encouraging students employ more jugaad to come up with great solutions and jugaad innovators that inspired them.
Few readers will remember the socialist utopia of Indira Gandhi when food queues were the norm even for the middle class and tankers supplied water at odd hours of the night twice a week. Is that what you are trying to return us to, dear Congress, asks Jaideep Prabhu
Nikita Puri introduces the Indian teenager who has joined the league of innovators with celestial bodies named after them.
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