After the dismal performance of Mahesh Khaleja in 2010, Allu Arjun began shooting for it in November 2011 . The film is produced by D V Danayya.
Rajendra Prasad, Sonu Sood, Kota Srinivasa Rao, Brahmanandam, Tanikella Bharani, M.S. Narayana, Dharmavarapu Subrahmanyam, Brahmaji form the rest of the cast.
Trivikram's films are known for good scripts and a slick style of filmmaking.
Julayi is also said to have a dubbed release as Gajapokkiri in Malayalam. Allu Arjun enjoys a good fan base in Kerala.
Devisriprasad composes the music, and B Amol Rathod is the cinematographer. Julayi is said to release shortly.