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India's 30 most trusted brands

Last updated on: January 30, 2012 16:24 IST

India's 30 most trusted brands

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Which is your most trusted brand? People have varied answers to this question based on their own experience. A survey by Trust Research Advisory on the most trusted brands in India reveals interesting results.

Nokia (Rank 1)

Nokia maintained its leadership position among the most trusted brands in India. The company maintained a 25 per cent lead over the second most trusted brand.

Founders: Fredrik Idestam, Leo Mechelin
Headquarters: Espoo, Finland
Chairman: Jorma Ollila
Products: Mobile phones, Smartphones, Mobile computers networks
Revenue: 42.45 billion euros (2010)
Net income: 1.850 billion euros (2010)
Total assets: 39.12 billion euros (end 2010)

The Brand Trust Report 2012 by Trust Research Advisory was conducted with 2,718 'influencer' respondents from 15 cities, and generated more than 2 million data-points from 12,000 hours of research.

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Image: Nokia.


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Tata (Rank 2)

Founded: 1868
Founders: Jamsedji Tata
Headquarters: Mumbai, Maharashtra
Key people: Ratan Tata, chairman
Products: Automotive, steel, telecommunications, metals, financial services, hotels, property development, energy, engineering products, consumer products, chemicals, information technology, retailing
Revenue: $83.3 billion (2010-11)
Total assets: $68.9 billion (2010-11)

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Image: Tata Nano car.

Tags: , Rank , India

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LG (Rank 3)

Founded: 1947
Headquarters: Seoul, South Korea
Chairman & CEO: Koo Bon-Moo
Products: Electronics, chemicals, telecommunications, engineering
Revenue:$ 89.5 billion (2010)
Total assets:$62 billion (2010)

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Image: LG phone.

Tags: , CEO , South Korea , Rank , India

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Samsung (Rank 4)

Founders: Lee Byung-chull
Founded: 1938
Headquarters: Samsung Town, Seoul, South Korea
Chairman and CEO: Lee Kun-hee
Products: Consumer electronics, shipbuilding, telecom, engineering and construction, financial services, chemicals, retail, heavy industries, entertainment, apparel, medical services
Revenue: $220.1 billion (2010)
Net income $ 21.2 billion (2010)
Total assets: $343.7 billion (2010)

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Image: Samsung phone.


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Sony (Rank 5)

Founded: 1946
Founders: Masaru Ibuka, Akio Morita
Headquarters: Minato, Tokyo, Japan
Chairman, President & CEO: Howard Stringer
Products: Consumer electronics, telecommunications, communication & information equipment, semiconductor, electronic devices, battery, chemicals, PlayStation, films, television, music
Revenue: $ 86.64 billion (2011)
Operating income: $ 2.41 billion (2011)
Net income: $ -2.96 billion (2011)
Total assets: $155.94 billion (2011)

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Image: Sony store.


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Maruti Suzuki (Rank 6)

Founded: 1981 (as Maruti Udyog Limited)
Headquarters: New Delhi, India
CEO & MD: Shinzo Nakanishi
Products: Automobiles
Revenue: $7.13 billion (2010-11)
Net income: $434.72 million (2010-11)

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Image: Maruti Swift.


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Bajaj (Rank 7)

Founded: 1926
Founders: Jamnalal Bajaj
Headquarters: Mumbai, Maharashtra
Chairman & MD: Rahul Bajaj
Products: Automobile, financial services, home appliances, electrical, iron and steel, insurance Revenue $5.7 billion
Subsidiaries: Bajaj Auto, Bajaj Electricals, Mukand Ltd & Bajaj Hindusthan Ltd‎

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Image: Bajaj RE60.


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Life Insurance Corporation of India (Rank 8)

Founded: September 1956
Headquarters: Mumbai, India
Chairman: DK Mehrotra
Total assets: $251.75 billion
Employees: 115,966 (2010)

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Image: Life Insurance Corporation of India.


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Bharti Airtel (Rank 9)

Founded: July 1995
Founder: Sunil Bharti Mittal
Headquarters: New Delhi, India
Products: Fixed-line and mobile telephony, broadband and fixed-line internet services, digital television, IPTV and network services
Revenue: $11.92 billion (2011)
Profit: $1.21 billion (2011)
Total assets: $20.16 billion (2011)

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Image: Bharti Airtel ad.
Photographs: Reuters.

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Reliance Industries (Rank 10)

Founded: 1966
Founder: Dhirubhai Ambani
Headquarters: Mumbai, Maharashtra
Key people: Mukesh Ambani (Chairman & MD)
Products: Oil and gas, petroleum, petrochemicals, polyester, textiles, retail, insurance, telecom Revenue: $ 58.55 billion (2011)
Net income: $ 04.54 billion (2011)
Total assets: $ 63.84 billion (2011)

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Godrej (Rank 11)

Founded: 1897
Founders: Ardeshir Godrej, Pirojsha Godrej
Headquarters: Mumbai, India
Key people: Adi Godrej (Chairman)
Products: Locks, soaps, mosquito repellent, furniture, food & real estate, typewriter
Revenue: $ 2.6 billion (2010)

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Image: Godrej.


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Titan (Rank 12)

Founded: 1987
Founders: Ratan Tata
Headquarters: Chennai, India
Founder: Xerxes Desai
Products: Watches, jewellery, eyewear and precision engineering
Revenue: Rs 6,532.97 crore ($1.24 billion)

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Image: Titan watches.

Tags: India

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Bata (Rank 13)

Founded: 1894
Founder: Tomas Bata
Industry: Clothing and Sports equipment
Headquarters: Lausanne, Switzerland
Products: Footwear, sportswear, sports equipment, toiletries

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Image: Bata store.


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Philips (Rank 14)

Founded: May 15, 1891
Headquarters: Amsterdam, Netherlands
Key people: Frans van Houten (CEO)
Products: Consumer electronics, domestic appliances, lighting, medical systems, medical technology
Revenue: 25.42 billion euros (2010)
Operating income: 2.065 billion euros (2010)
Profit: 1.446 billion euros (2010)
Total assets: 32.27 billion euros (end 2010)

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Reebok (Rank 15)

Industry: Sports equipment
Headquarters: Canton, Massachusetts, US
Products: Sportswear, Footwear

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Image: Reebok shoes.


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Pepsi (Rank 16)

Industry: Foods, beverages
Founded: North Carolina, US (1965)
Founders of PepsiCo: Donald Kendall, Herman Lay
Chairman & CEO: Indra Nooyi
Revenue: $57.838 billion (2010)
Operating income: $08.332 billion (2010)
Net income: $06.338 billion (2010)
Total assets: $ 68.153 billion (2010)

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Vodafone (Rank 17)

Founded: 1991
Headquarters: London, United Kingdom
Chairman: Gerard Kleisterlee
Products: Fixed line and mobile telephony, Internet services, digital television
Revenue: 45.88 billion pounds (2011)
Operating income: 5.596 billion pounds (2011)
Profit: 7.968 billion pounds (2011)
Total assets: 151.22 billion pounds (2011)

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Idea Cellular (Rank 18)

Founded: 1995
Headquarters: Mumbai, India
Chairman: Nitin Patel
Products: Mobile telephony, wireless broadband
Revenue: $2.92 billion (2011)
Operating income: $547.07 million (2011)
Net income: $160.47 million (2011)
Total assets: $5.334 billion (2010)

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Image: Idea Cellular ad.

Tags: , India

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State Bank of India (Rank 19)

Founded: July 1955
Headquarters: Mumbai, India
Key people: Pratip Chaudhuri (Chairman)
Products: Credit cards, Consumer banking, corporate banking, finance and insurance, investment banking, mortgage loans, private banking, wealth management
Revenue: $ 32.44 billion (2011)
Profit: $2.34 billion (2011)
Total assets: $369.56 billion (2011)

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Image: State Bank of India


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Adidas (Rank 20)

Founded: In 1924 as Gebr der Dassler Schuhfabrik and registered in 1949
Founder: Adolf Dassler
Headquarters: Herzogenaurach, Germany
Products: Footwear, sportswear, sports equipment, toiletries
Revenue: 11.99 billion euros (2010)
Operating income: 894 million euros (2010)
Profit: 567 million euros (2010)
Total assets: 10.62 billion euros (end 2010)

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Raymonds (Rank 21)

Founded: 1925
Headquarters: Mumbai, India
Chairman & Managing Director: Gautam Singhania
Products: fabrics, garments, designer wear, denim, cosmetics & toiletries, engineering files & tools, prophylactics and air charter services
Industry: Textiles, engineering and aviation
Revenue: $254.41 million (2010)

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Image: Raymonds store.

Tags: Gautam , India

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Hewlett Packard (Rank 22)

Founded: 1939
Founders: Bill Hewlett, David Packard
Headquarters: Palo Alto, California, US
Executive Chairman: Meg Whitman
Industry: Computer hardware, computer software, IT consulting, IT services
Revenue: $ 127.24 billion (2011)
Operating income: $ 09.677 billion (2011)
Net income: $ 07.074 billion (2011)
Total assets: $129.51 billion (2011)

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Puma (Rank 23)

Founded: In 1924 as Gebruder Dassler Schuhfabrik
Founder: Rudolf Dassler
Headquarters: Herzogenaurach, Germany
CEO: Franz Koch
Products: Footwear, sportswear, sports goods, fashion accessories
Revenue: 2.706 billion euros (2010)
Operating income: 306.8 million euros (2010)
Profit: 202.2 million euros (2010)
Total assets: 2.367 billion euros (end 2010)

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BMW (Rank 24)

Founded: July 21, 1917
Founder: Franz Josef Popp
Headquarters: Munich, Germany
Key people: Norbert Reithofer (CEO)
Products: Automobiles, motorcycles, bicycles
Revenue: 60.48 billion euros (2010)
Operating income: 5.094 billion euros (2010)
Profit: 3.218 billion euros (2010)
Total assets: 108.87 billion euros (end 2010)

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Hero Honda (Rank 25)

Founded: January 1984 (Gurgaon)
Founder: Brijmohan Lall Munjal
Headquarters: New Delhi, India
Key people: Brijmohan Lall Munjal (Chairman)
Products: Motorcycles, scooters, three-wheeler vehicles and spare parts
Revenue: $3.93 billion

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Lux (Rank 26)

The brand was founded by the Lever Brothers (today known as Unilever) in 1899. The name changed from 'Sunlight Flakes' to 'Lux' in 1900, a Latin word for 'light'.

Lux toilet soap was launched in the United States in 1925 and in the United Kingdom in 1928.

More than 400 of the world's most famous celebrities have been associated with Lux, since the 1930s.

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Image: Lux ad.


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Dell (Rank 27)

Founded: November 1984
Key people: Michael Dell (Founder, Chairman & CEO)
Products: Desktops, netbooks, notebooks, peripherals, servers, printers, scanners, smartphones, storages, televisions
Revenue: $61.49 billion (2011)
Operating income: $ 03.43 billion (2011)
Net income:$ 02.63 billion (2011)
Total assets: $38.59 billion (2011)

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Cadbury's (Rank 28)

Subsidiary of Kraft Foods
Founded: Birmingham, UK (1824)
Headquarters: Cadbury House, London, United Kingdom

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Toyota (Rank 29)

Founded: August 28, 1937
Founder: Kiichiro Toyoda
Headquarters: Toyota, Aichi, Japan
Key people: Fujio Cho (Chairman)
Products: Automobiles, financial services
Production output: 7,308,039 units (FY2011)
Revenue: $235.89 billion (FY2011)
Operating income: $5.82 billion (FY2011)
Profit: $5.07 billion (FY2011)
Total assets: $370.3 billion (FY2011)

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Image: Toyota Fortuner.


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ICICI Bank (Rank 30)

Founded: 1994
Headquarters: Mumbai, Maharashtra, India
Key people: Chanda Kochhar (MD & CEO)
Products: Credit cards, consumer banking, corporate banking, finance and insurance, investment banking, mortgage loans, private banking, wealth management
Revenue: $13.812 billion (2011)
Profit: $01.366 billion (2011)
Total assets: $119.69 billion (2011)



Image: ICICI Bank.


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