i-flex solutions is viewing extensive business opportunities in both India and the US in the next few years, armed with its globally popular products and servicing opportunities that go with them.
i-flex, which has launched in the US nine months ago and is yet to install its flagship product Flexcube in an American bank, is looking for a partner to tackle the 11,000 community banks with assets ranging from $50 million to $20 billion, according to R Ravisankar, chief executive officer, international operations and technologies, based in the US.
Many of these banks run on one product and outsource their entire IT operations. While this partner will take care of the customer's operations and provide the data centre, i-flex will take care of the software.
In India, i-flex expects big opportunities to emerge in three years from many large public banks coming to the market to automate their banking platforms (this is different from branch automation).
It is buoyed by its success rate in the last 18 months when it has won eight of the 11 decisions to install core banking solutions in India.
i-flex says it is the only Indian vendor with internationally accepted products that are capable of handing a suite of solutions ranging from ATMs to phone banking.
Plus, the product has features to handle the realities of emerging markets, like an offline banking feature. When a branch gets isolated from the network, it can still keep functioning.
Now over hundred banks in emerging markets have installed MicroBanker, designed for such users. Internationally, i-flex also has the cutting edge technology to make customer interaction proactive, through its product Reveleus.
For example, when a customer uses one product, say the ATM, the bank is able to use its knowledge of his entire profile to cross sell him other products that might just suit him.
This involves data warehousing, integration of information, providing analytic applications that mine the database and come up with actionable points.


