News APP

NewsApp (Free)

Read news as it happens
Download NewsApp

Available on  gplay

Rediff.com  » Business » Message 'unhappy' to resolve complaints with SBI

Message 'unhappy' to resolve complaints with SBI

Source: PTI
March 21, 2011 17:32 IST
Get Rediff News in your Inbox:

SBINot satisfied with the services you get from the nation's largest lender State Bank and want to get back to the bank on the same?

Forget the pen and paper to write it down or even email the same but just message 'unhappy', and your issue will be resolved within 48 hours.

After being on pilot test since last October at select centres and seeing the huge response, bank chairman Om Prakash Bhatt on Friday launched the initiative in Bhopal.

With this nationwide customer service initiative called 'SMS Unhappy' to serve its 130-million strong customers, does away with the previous mode of registering their complaints in writing.

Prior to this, for an SBI customer who has a complaint had to do so in writing with his branch, or send an email to the bank, detailing his problem.

With this initiative, anyone can lodge it by sending an SMS with 'unhappy', to 8008202020, which would reach the bank's 'Happy Room' at the circle headquarters, from where a bank executive would call the customer back on his mobile phone, understand the nature of the problem and then take up with his the branch, Bhatt said.

And then the issue has been resolved, the customer will be contacted by his branch. Under the scheme, he said, most of the complaints will be closed within 48 hours.

"Feedback received from the pilot run has been very encouraging and already complaints are on a decreasing trend," Bhatt added.

Get Rediff News in your Inbox:
Source: PTI© Copyright 2024 PTI. All rights reserved. Republication or redistribution of PTI content, including by framing or similar means, is expressly prohibited without the prior written consent.
Related News: SBI, Bhatt, SMS, State Bank
 

Moneywiz Live!