IDBI Bank has been ranked as the second most trusted brand in the PSU category according to ‘The Brand Trust Report 2015’.
The study covered 19,000 brands across 16 cities.
Meanwhile, IDBI Bank seems to be bullish on its retail portfolio which it plans to scale upto 35 per cent of the total loan book from the current 27 per cent.
The bank is also in the process of repositioning, rebalancing and reorientiation to turnaround fortunes of the bank.
The bank is restructuring its portfolio to de-risk its business and also to comply with regulatory norms for the priority sector lending.
As part of this, it has increased focus on retail and priority sector lending, while a calibrated and selective approach is being adopted for corporate lending, according to him.
Bank's current book size is around Rs 4.23 lakh crore (Rs 4.23 trillion) and by end of 2016 the Bank set a target to increase it to Rs 6.25 lakh crore (Rs 6.25 trillion)
