Australian firm Sports Marketing and Management (SMAM) on Wednesday hit out at the Commonwealth Games Organising Committee for "wrongfully, viciously and abruptly" terminating its services, saying the OC took the step to deviate attention from the ongoing corruption furore and avoid paying the company.
Stung by the CAG's interim report which has found discrepancies in some deals, the Commonwealth Games Organising Committee (OC) on Thursday defended its broadcasting rights deal with Fast Track despite a high commission paid to them, saying the UK company had doubled the revenue target.
An Australian company, which was hired to raise sponsorship for the Delhi Commonwealth Games, on Wednesday denied receiving any commission from the event's Organising Committee, claiming that it is yet to be paid for its services.
The four minority domestic investors of Sony Entertainment Television (SET) India, the Indian arm of the Japanese major, have taken the company to court over disagreements concerning demands on them for more capital.
Sony Entertainment Television, which recently bagged the telecast rights of the Indian Premier League, hopes to earn over Rs 300 crore (Rs 3 billion) as advertising revenue in the first season of the Board of Control for Cricket in India-promoted Twenty20 tournament.
The consortium of Sony Entertainment Television and World Sports Group, which paid BCCI $60 million (Rs 240 crore) as the telecast rights fee for the first season of the Twenty 20 league has already recovered its money. Sony-WSG will together earn around Rs 380 crore (Rs 3.8 billion) worldwide from the league. Sony is confident of selling 11,800 seconds across 59 matches, at a premium. Vodafone, Godrej, Hyundai, Coca-Cola & Max New York and StanChart has already booked spots.
The organisers have become savvier about marketing the game.
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