Indian retail market would have a size of $1 trillion by 2020, said India director for e-commerce and local classified, Nitin Bawankule, on Thursday.
E-commerce job queries have been increasing as well.
India is estimated to have 302 million Internet users by December 2014, overtaking the US as the world's second largest online userbase.
The spurt in online sales during the festival season is expected.
In 5 years, prices for keywords on Google's AdWords platform have gone up three to five times. Alnoor Peermohamed reports.
Amazon has seen its India sales growing four times this year.