After two decades of being stuck in a trademark infringement suit, the Delhi high court gave a judgment in favour of Cadbury and restrained an Indian company from selling its products that are similar to Cadbury Gems. Justice Prathiba M Singh told an Indian company on Tuesday to pay Rs 16 lakh damages to British chocolate company Cadbury for infringing the Cadbury Gems trademark. Cadbury (now Mondelez India Foods) had filed a case against the Indian company Neeraj Food Products, who is the defendant, saying it had marketed its product as 'James Bond'.
Chocolate majors in India posted healthy top-line growth in FY19. While Mondelez India Foods - the marketer of Cadbury - continued to lead the pack, Nestle India, which dominates the confectionery space with leading brands like Kitkat and Munch, continues to hold the third spot in revenue. However, two of these companies - Mars International India and Hershey India - still remain in the red.
Mondelez India promotes cocoa cultivation in India.
This is the first market where the newest entrant to Mondelez's global chocolate portfolio will be launched, Siddharth Mukherjee, director, chocolate category & media, Mondelez India Foods Ltd, said in an exclusive conversation with Business Standard.
The health drink brand from Mondelez walks the tight rope between tradition and trendy to stay relevant.
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