News for 'kissan-amaze'

Govt to frame guidelines to rein in ad sector

The government is in the process of finalising guidelines which have been drafted to deter the advertising industry from making unsubstantiated and misleading claims about their products.The guidelines are based on the recommendations of the committee set up by the Food Safety and Standards Authority of India to investigate claims made by Hindustan Unilever Ltd about 'Kissan Amaze'.