The group, however, measured the economic value of just 43 creative ideas out of 1,700 innovations that took place within the Group last year.
The biggest winner of the Tata drive to drill down innovation to every person on every shop-floor is the Tata conglomerate. While the most visible symbol of this has been the Nano, insiders say Tata has already started asking his senior executives, 'What is the next Nano?' The innovation drive is seeking to answer that question.
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