Indian American in key White House post

United States President Barack Obama has appointed Indian-American Nicholas Rathod, who was part of his 15-member transition team, to a key White House post. Rathod, 33, will serve as Deputy......

Tara Sinha, doyenne of Indian advertisement, passes away at 88

Sinha, who had both agency and client experience having worked at Coca-Cola in the 1970s and early 1980s, was the first woman to set up a national advertising agency. Tara Sinha, best known as the......

Lessons brands can learn post Pandya-Rahul fiasco

India has a history of successful mascots. The adorable Amul Girl has been gracing hoardings with topical punch lines. And Maharaja, launched way back in the 1940s, continues to represent the Air......

Why FMCG stocks are booming

HUL, ITC, Nestle, Colgate, Dabur, Britannia, Asian Paints, P&G are trading at nearly 48 times.The previous record high was 53 times at the end of March 1994.Krishna Kant reports. As investors rush......

Boom or bust: Can India defy global digital advertising trends?

Will the warning shots fired by giant advertisers Unilever and P&G break the dizzying speed of growth of digital? Viveat Susan Pinto finds out. Illustration: Dominic Xavier/Rediff.com ......