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How Brands Can Connect with Gen Alpha

Though the oldest Alphas are just turning 15 in 2025, they're already more digitally fluent than any generation before, points out Sandeep Goyal. Illustration: Dominic Xavier/Rediff Move over......

Google versus Epic Games verdict in US cheers Indian gaming developers

The verdict in the Google versus Epic Games antitrust case in the US has spread cheer among the Indian gaming and app developers. Photograph: Robert Galbraith/Reuters Ending a three-year legal......

Is Indian advertising ready for metaverse?

Every brand and company in India too will soon need a metaverse strategy, notes Sandeep Goyal. Illustration: Dominic Xavier/Rediff.com During his quarterly results call in late July, Facebook CEO......

Google's new Play Store policy making app developers nervous

Google is going ahead with a policy revision mandating 30% charge on in-app purchases across all apps on Play Store. This has left developers' community worried about tighter squeeze on their......

What's powering online gaming: 70% from small towns

74% of users play fantasy sports 1-3 times a week, with the majority playing once a week and 20% of the respondents reported playing more than five times a week, says a report on the......

Wales winger Bale launches esports team

Team from the franchise set to make debut at FIFA eClub World Cup in Milan this week. IMAGE: Wales and Real Madrid winger Gareth Bale has invited gamers to participate in a talent hunt where......

Beckham invests in esports with London-based start-up

'We are committed to nurturing and encouraging youth talent through our academy systems.' IMAGE: David Beckham is taking a significant minority stake in Guild through DB Ventures, his personal......

No F1 but Verstappen and Norris still find a way to race

IMAGE: Red Bull's Max Verstappen during an interview in front of his Formula One car. Photograph: Eva Plevier/Reuters Formula One drivers Max Verstappen and Lando Norris were racing on Sunday but,......

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News for Fortnite

How Brands Can Connect with Gen Alpha

Google versus Epic Games verdict in US cheers Indian gaming developers

Is Indian advertising ready for metaverse?

Google's new Play Store policy making app developers nervous

What's powering online gaming: 70% from small towns

Wales winger Bale launches esports team

Beckham invests in esports with London-based start-up

No F1 but Verstappen and Norris still find a way to race

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