As part of the transformation exercise, the company on Tuesday launched a new variant of snack developed for kids --'Cheetos Whoosh Cheesy Bugs', claiming it as a 'healthier' product.
Clearly, Nestle has a fight on its hands. Whatever be the outcome of the ensuing battle, the conversation at the morning table is shaken and stirred.
The cola major expands its portfolio of healthy foods under brands Tropicana and Quaker Oats, looks to bring down its sugar addiction by Apurva Venkat.
Cola brands look for life in a parallel universe. Global majors Coke and Pepsi are going all out to stock up with health and nutrition offerings.