Canon has been annually launching around 100 products in India. The year 2008 saw a 31 per cent growth rate, to touch a top line of Rs 665 crore (Rs 6.65 billion).
In a bid to increase its share of the digital imaging products market, Canon India would invest over Rs 10 crore (Rs 100 million) in marketing and channel development during 2004.
Canon India Pvt Ltd on Thursday launched a new series of inkjet printers under 'Pixma' sub-brand, aiming to increase its market share in India to 30 per cent by 2007 from the existing 25 per cent.\n\n
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