With 60 per cent of India's online audience logging on to social networks, according to online audience measurement and analytics platform ViziSense, the introduction of Google's latest social networking site, Google+, has made Facebook and Orkut users sit up and take notice.
Prime-time viewers among the younger audience are swiftly moving to social networking sites and the internet.
According to a web information company, Alexa, Google dominates the charts but Bing is already at 19th position with about 5 per cent of users from India accessing internet to visit Bing.