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Patanjali Ghee

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Ramdev wants a ban; will he succeed?

'The wonderful thing about being a journalist is that when someone tries to muzzle your work, it's a badge of honour.''You know you've done something right,' Priyanka Pathak-Narain, the author of......

From cow's milk to frozen veggies, Patanjali's product range gets wider

Patanjali’s packet milk to be lower than competitor brands by Rs 2 a litre Ramdev co-founded Patanjali Ayurved on Thursday signalled it had no intent to go slow in consumer goods, launching......

Patanjali readies Plan B after sluggish rise in sales

Even as the company links the cascading effects of demonetisation and the GST to the sharp drop in its growth rate, analysts argue that Patanjali lost focus somewhere in the way and that caused its......

Patanjali: A prisoner of its own ambition

To stay in the race for the long term, the company has to innovate continuously - something that MNCs and some of the home-grown Indian firms have been doing successfully, says Sangeeta Tanwar.......

Danone's exit shows challenges global dairy firms face in India

The Rs 1-trillion organised dairy market is dominated by co-operatives in almost every state. Last week, French food-products major Danone put its India dairy chapter to rest with the sale of its......

'Ramdev is a symptom of today's India'

Ramdev's Patanjali is a low-cost, low-margin business that gets away with pretty much what it wants because wily old Ramdev knows how to get around all politicians, says Vir Sanghvi.   IMAGE:......

Sri Sri signs on Sindhu to endorse health drink

This is only the second endorsement in the baba-led space by a celebrity after wrestler Sushil Kumar featured in an ad last year for Patanjali Ghee.Viveat Susan Pinto reports. The primary factor......

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