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'Giving up has a very high price'
Ingrid Srinath was living the high life as an advertising executive -- till she walked out on everything well-heeled and wonderful to take up a job at Child Relief and You in 1998. Now the chief......
At 40, Thums Up's thunder is still intact
Despite the onslaught of international brands - Coke and Pepsi - the fizz has not gone out of India's very own cola brand, Surajeet Das Gupta. It’s been a roller coaster ride for the past 40......
20 years of Coca-Cola: A roller-coaster journey in India
Coca-Cola's journey in India mirrors the country's growth, rising consumption and a vibrant middle class. Gulab Ladhani, 59, a dapper bottler in Agra, proudly shows a picture in his office with......
India to be among top 5 markets: Coke
Betting big on India's potential to emerge as its top five markets in the world, Cola giant Coca Cola on Monday committed to more 'incremental' investment on top of Rs 1,000 crore (Rs 10 billion),......
'Mobile pre-paid cards new rivals for Coke'
Cola wars are pass, it's things like mobile phone services that are the real competition for Coke products, said Neville Isdell, chairman and chief operating officer of Coca-Cola, the world's......
Emerging markets keep Coca-Cola bubbling
Coca-Colaon Wednesday said that quarterly sales to North American restaurants and other food service outlets declined 3 per cent in a sign that economic pressures are affecting Americans'......
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