News for '-litesh-gumber'

How metaverse is going to make a big difference in our lives

Move over 3D, 4D and 5D. Cinema is now eyeing the metaverse experience. On February 15, Bollywood producer Vashu Bhagnani's production company, Pooja Entertainment, forayed into the metaverse and bought its first piece of virtual land. The space, called Poojaverse, will be a virtual area where the company will create an immersive experience for moviegoers, starting with BadeMiyan ChoteMiyan, starring Akshay Kumar and Tiger Shroff. Promotional events for the film, slated for release on Christmas 2023, will be held in the metaverse, says the company. The metaverse might still be in its infancy, but producers like Deepshikha Deshmukh say, "The ecosystem will only grow from here. "Metaverse will soon be the go-to place for everything virtual related to films."