Herzogenaurach

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How Adidas and Puma were born

The small Bavarian town of Herzogenaurach, near Nuremburg, is most famous in Germany as the home of the Dassler brothers. Were it not for an extreme case of sibling rivalry, it could have been the......

Puma, Adidas, Nike are playing hard

Mumbai's bus shelters and malls have a two-word message, accompanied by the familiar swoosh: "Joga Bonito". Or "play beautiful". It's Portuguese. "For Nike," says Sanjay Mehra, general manager,......

Adidas's Rs 5 bn unit in AP to hire 40,000

Apache Footwear Limited, a China-based authorised manufacturer of Adidas sports shoes, will set up a Rs 500-crore (Rs 5 billion) manufacturing facility in Nellore district in Andhra Pradesh. In a......

Who founded the sports goods giant Nike?

Sports Goods Giants Who founded the sports goods giant Nike?Take the Rediff Business Quiz and find out how much you know about the world's sports goods companies. Biz Quiz is best viewed in......

Tirop and Teferi smash world records!

IMAGE: Agnes Tirop of Kenya celebrates winning the women's 10km in 30:01 at adidas HQ in Herzogenaurach, on Sunday. Photograph: Alexander Hassenstein/Getty Images for Adidas Two world records......

Sports Shorts: Twelve-toed Swapna gets customised shoes

Summary of sports events and persons who made news on Friday IMAGE: 'The journey from here should get easier. I would like to thank the Adidas team in India and at the Athlete Services Lab for......

PIX: Adidas to Asian champion Swapna's rescue with customised shoes

'I am preparing to fulfil my next dream of winning an Olympic gold for India. I am looking forward to train and compete in my new footwear.' IMAGE: Swapna Barman poses with her new adidas shoes.......

Nobody is going to be able to replace Dravid at No 3: Tendulkar

With a hectic season coming up, who better than batting ace Sachin Tendulkar knows what's in store for Team India. After the upcoming ODI series against Sri Lanka, the going only gets tougher with......

Adidas, Puma bury hatchet after more than 60 years

Sports goods makers Adidas and Puma, founded by two feuding brothers, buried a 61-year-old grudge by playing a soccer match at their German hometown of Herzogenaurach to mark International Peace......

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Herzogenaurach

News for Herzogenaurach

How Adidas and Puma were born

Puma, Adidas, Nike are playing hard

Adidas's Rs 5 bn unit in AP to hire 40,000

Who founded the sports goods giant Nike?

Tirop and Teferi smash world records!

Sports Shorts: Twelve-toed Swapna gets customised shoes

PIX: Adidas to Asian champion Swapna's rescue with customised shoes

Nobody is going to be able to replace Dravid at No 3: Tendulkar

Adidas, Puma bury hatchet after more than 60 years

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