Founded by rapper Dr Dre and legendary music producer Jimmy Iovine, Beats Electronics is best known for its 'Beats by Dr Dre' line of trendy headphones that vie with the likes of Skullcandy Inc, Sennheiser Electronic and Bose Corp.
A pregnant Serena Williams makes the tennis superstar even more attractive to corporate sponsors, allowing her to extend her reach into maternity wear and motherhood products, sponsorship industry executives said.
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