Loss in the finals in World Championship, Hong Kong Open and Dubai Super Series earned her the choker's tag. This year too PV Sindhu has reached the summit clash at India Open, the Commonwealth Games and the Thailand Open but failed to cross the final hurdle, prompting many critics to once again describe her as the 'perennial bridesmaid'.
'It doesn't bother me, because coming to the finals is the next best thing to winning, I mean losing in the first and second round is much worse.'
A title has eluded P V Sindhu this season despite three summit appearances but the Indian ace says she is undeterred by the heartbreak and will aim for a fresh start at the upcoming World Championship in China and the Asian Games in Indonesia.
Sindhu has been in impressive form ever since winning the silver at the Rio Olympics in 2016. Last year, she won three titles out of the six finals that she reached.
However, loss in the finals in World Championship, Hong Kong Open and Dubai Super Series earned her the choker's tag.
This year too she has reached the summit clash at India Open, the Commonwealth Games and the Thailand Open but failed to cross the final hurdle, prompting many critics to once again describe her as the 'perennial bridesmaid'.
"I know sometimes I have been losing in the finals. See there are always negatives and positives. When you lose in the quarter-finals or semi-finals, you actually learn a lot from those mistakes. You play well but sometimes you can't get through it," Sindhu said.
"It doesn't bother me, because coming to the finals is the next best thing to winning, I mean losing in the first and second round is much worse, reaching the finals means anything can happen," added the Hyderabadi.
The 23-year-old youngster will be leaving with the Indian team on Saturday for the Badminton World Championship, beginning on July 30 in Nanjing, China.
"I really want to do well in the World Championship. I have been preparing well. Also there is the Asian games, which I want to do well. It is going to be a tough draw in the world championship, so I can't take it easy," she said.
"It is not like that I can relax till the pre-quarterfinals. It is a draw of 64. I will play Fitriani in my first game. I have played her before. She is playing well and anything can happen."
Her epic final against Japan's Nozomi Okuhara at Glasgow last year went down as one of the greatest matches of all time clocking 110 minutes and Sindhu might have to upstage the defending champion as the two finalists are drawn to meet in the quarter-finals.
"I know everyone is talking about Nozomi and my match but I can't afford to think so far ahead. Before that there is Sung Ji Hyun, who is not an easy player. Recently I have lost to her in Asia Badminton Championship, she has got good strokes and I can't take her easy. So that round would be equally important," she said.
Remind her of the Glasgow final and Sindhu says: "I take that (match) in a positive way because it was a good game. She also played well. But it is over now and it is a new start and another new year of world championship."
Sindhu had played Nozomi in the final of the Thailand Open last week and she said it will help in her preparation if she needs to face her again in the World Championship.
"Yes (it helps), every time we have played, it has been very competitive in all the tournaments. She won at the worlds, I won at Korea, then she beat me at Japan and I defeated her at the All England. So basically our game is equal and it is a matter of those crucial 2-3 points that has made a difference," Sindhu said.
Talking about Asian Games, she said: "Asian Games is going to be a tough one but I think the standard and quality will be like any other super series events . I mean apart from Carolina Marin, all the rest of the Asian players would be there, so it will be difficult."
Asked to rate her performance this year, Sindhu said: "I am happy with my progress. It's been good so far. I am very happy that I could reach the final at the Commonwealth Games and if I could have played well in the second game, it could have been three games.
"I was a little bit tired as I had an ankle sprain but I came back and I took the silver in a positive way because I had won a bronze the last time, so I was happy to win the silver. Hopefully it will be a gold next time."