With a gradual rise in temperature and the start of heatwave, FMCG and dairy firms selling cola-based fizz drinks, juices, mineral water, ice creams and milk-based beverages expect a spike in sales and have ramped up their production and stocks to meet the anticipated consumer demand. The makers are launching new products keeping in mind the evolving consumer preferences and also investing substantially on promotions and expansion of the channels this season, company executives of beverage and ice cream makers said. Beverages major PepsiCo said summer months are naturally the most favourable season for its category and it is "optimistic" that its portfolio of brands will continue to delight consumers during the period.
Heavy snowfall has shut major cities like New York, New Jersey, Connecticut and Pennsylvania, leaving thousands of travelers stranded in airports across the nation and prompting warnings from officials urging residents to stay off the roads.
Tottenham Hotspur's Erik Lamela scored a stunning 'rabona' goal to light up Thursday's Europa League ties, wrapping his left boot round the back of his right leg 20 metres out and blasting the ball into the top corner.
