PIX: Anil Kapoor, KJo, Neelam at Mandira Bedi's store launch

Mandira Bedi, who returned to acting with Anil Kapoor's 24, now makes a foray in designing.

The actress and former cricket show host launched her first line of saris at her new store in Khar, a western Mumbai store, over the weekend.

Needless to say, all her friends and colleagues turned up in support.

Working one of her famous noodle straps and a neon green sari, Mandira welcomed Anil Kapoor to her store.

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Karan Johar, who was the chief guest at the do, lit the inaugural lamp as Mandira and her filmmaker husband Raj Kaushal looked on.

Actress Sophie Choudry and fashion designer Masaba Gupta (Mandira is often spotted in this young designer's fun prints and colours) posed for pictures against the venue's pink background.

This couple is fast gaining reputation as a sartorial force to be reckoned with.

Maria Goretti cut a lovely picture in her understated sari while actor-husband Arshad Warsi's jacket over a white kurta complemented her look.

Former beauty queen and actress Neha Dhupia, whose fashion instincts fail her probably only once in a couple of years, makes leather look like an appropriate choice for the occasion here.

Models Pia Trivedi and Shonali Nagrani experiment with unusual silhouettes with their respective outfits for the do.

Actress Suchitra Pillai was joined by husband Lars Kjeldsen.

Jewellery designer Shaheen Abbas turned up in a Mandira Bedi sari for the launch.

Actor-producer Arbaaz Khan poses for pictures with Mandira and KJo.

Actress and socialite Madhoo Shah and Mini Mathur smile for the cameras with Johar.

Film producer Krishika Lulla's rather overwhelming outfit stood out among more understated colours and designs.

Actor-couple Samita Bangargi and Ashish Chaudhury, photographed at the do.

A bearded R Madhavan kicked back with a glass of bubbly.

Sameer Soni and Neelam Kothari arrive ahead of the store launch.

Mandira Bedi poses with her designs.