Photos: Launch of the Kingfisher swimsuit calendar 2014

India's hottest (not to mention the most-awaited) calendar of the year is launched. And here's who showed up for the fashionable do!

For more than a decade now, Kingfisher Swimsuit Calendar has managed to make a place for itself in Mumbai's annual party circuit. The pre-launch and launch parties see some of the most glamorous folks from the city come together and pop the bubbly.

This year was no different as liquor baron Vijay Mallya hosted the pre-launch party at his posh home in Mandva, on the outskirts of Mumbai.

Here's who showed up!

We start out with the stunning Lisa Haydon, a former Kingfisher Calendar girl, who was quite clearly the star of the day.

The cute dancer-actress Lauren Gottlieb turned up the heat in a sexy figure-hugging number.

WATCH: Jhalak star Lauren Gottlieb gets cheeky!

Showing up in a sexy deep V-neck mini was Parveen Dusanj, actor Kabir Bedi's stunning partner.

Up next is Nicole Faria, the latest Kingfisher Calendar girl. Faria, who is the first Indian model to win Miss Earth is as good behind the camera, as we learnt here.

Also making her debut with Kingfisher this year is the IPL babe Rochelle Maria Rao.

(More about her here)

Hailing from Tenali, Andhra Pradesh Sobhita Dhulipala won the Miss India Earth title earlier this year and will now feature in the 2014 edition of the Kingfisher Swimsuit Calendar.

Nagaland model Katheleno Kenze was the winner of the North East Super Model Contest 2011 and won the Hunt for the Kingfisher Supermodel 2014 to bag a coveted spot in the calendar. Here she is turning up the heat in a sexy black number.

And here we meet the final debutante -- Telegu movie actress Rikee Chatterjee making heads turn in a sexy glittering blouse and a bright pink sari.

Also seen bonding were the liquor baron Vijay Mallya and actor Kabir Bedi

Frown firmly in place, was actor Arjan Bajwa who also showed up at the event. 

Seen taking a well-deserved bow was photographer Atul Kasbekar who has been shooting the calendar every year with actor Amit Sadh.

In true Prahlad Kakkar style, the adman teamed his mundu with a derby hat, giving two hoots to stylists who'd probably be frothing at their mouths seeing it.

For a game of tennis perhaps? Rahul Bose steps out in style.

Gautam Singhania looked happy to be in the company of his little one at the do.

IPL host Sameer Kocchar cut a stylish figure in what looks like a great linen day suit and a pair of pearl-drop Ray-Bans.

We wind up with this picture of all the brand new Kingfisher Swimsuit Calendar Girls posing for the cameras.