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Aila! What's Sachin doing on the runway?

Last updated on: May 30, 2016 17:52 IST
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Find out what your favourite cricketer Sachin Tendulkar has been up to these days here.

The master blaster of cricket Sachin Tendulkar has started his new innings with fashion and how.

He launched the menswear apparel and accessories brand 'True Blue' in partnership with Arvind Fashion Brands.

Its first store was unveiled at High Street Phoenix, Lower Parel, Mumbai.

Hitesh Harisinghani/ gets some exclusive pictures straight from the launch.

Take a look!

Sachin Tendulkar and Kulin Lalbhai, executive director at Arvind Ltd.

IMAGE: Looks like Sachin Tendulkar and Kulin Lalbhai, executive director at Arvind Ltd. are walking the talk. The master blaster looked dapper in his Nehruvian avtar.

IMAGE: As Sachin waved to the crowd, we wondered what Kulin was up to.

IMAGE: Overwhelmed with love, Sachin -- the showstopper at the launch -- greeted his fans with a namaste.

IMAGE: A few minutes later, the God of cricket posed for a groufie with his fans. Lucky them!

Riteish Deshmukh

IMAGE: Dear men, here's your next style inspiration! Actor Riteish Deshmukh -- who opened the show -- looked smart in a printed shirt over a pair of trousers and a red linen jacket.

IMAGE: And yes, we did notice that flirty, little man bun. #SoHot

IMAGE: There were some fashion lessons to learn from the show. This outfit, we think can double up as work wear and can also be worn to an evening party. What do you think?

IMAGE: Acquin Pais showed us how to boost your casual look with abstract printed shirts over straight fitted trousers. John Lennon-inspired glasses look cool too!

IMAGE: Make your choice -- a bandhgala suit in black (on the left) or in red?

IMAGE: Travelling, eh? Don't miss a leather duffle bag for your essentials.

Click on the video below to watch the show!

Video by Afsar Dayatar/

Click here for more glamour features 

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