According to Indian tax laws, an acquisition or sale made by an overseas subsidiary of an Indian company is not liable for taxation in India.
With substantial cash reserves, a buoyant domestic market and increasing global opportunities, almost every consumer goods (FMCG) company is looking for acquisition targets.
There is also a growing realisation amongst companies that very small children are not able to comprehend communication properly.
At present, Godrej Sara Lee's portfolio largely consists of household insecticide brands like Hit and Good Knight in India, apart from Sara Lee's air purifier brand, Ambi Pur.
Broadcaster Star India stands to lose Rs 100 crore (Rs 1 billion) following the decision of India's largest advertiser Hindustan Lever to pull its advertising off the Star network.
The month-long carnival (after the April 20 wedding) will be held in 10 or12 cities and will showcase a collage of the couple's films, paintings and photographs, apart from exhibiting Gitanjali's new wedding collection.
Earlier this year, ad agency Leo Burnett returned to the Indian Institute of Management, Bangalore, after a gap of six years and hired six graduates as strategy planners.
The rankings are based on the performance of ad agencies and ad men at major international creative advertising awards like Cannes, The One Show, D&AD and Clio.
Even as the World Cup debacle lingers on everyone's mind, advertising agencies have welcomed Zee group chief Subhash Chandra's announcement of a parallel cricket league in the country.
When computer brand Acer signed actor Hrithik Roshan as a brand ambassador, it was the latest in a long line of such announcements in what marketers call non-traditional or 'hard categories'.
According to an investment banker, apart from other international suitors, the Indian companies such as Godrej and Marico too have been approached for picking up the stakes in the home and personal care products company.
Companies respond to crisis by drawing talent from all pools.
Grey Global group, a part of the WPP Network, is in talks with interactive media companies in India for acquisitions.
As the country's largest advertiser Hindustan Lever negotiates a lower advertising rate with the largest entertainment network Star India, arch-rival Zee Network is smiling.
While an informal network is already in place to handle the modern trade channels, a more structured and formal unit is expected to be set up soon.
A range of healthy variants are being launched across categories in the Rs 25,000 crore ($ 5,680 million) F&B space in India.
After exploring marketing solutions as a business opportunity, domestic advertising agencies are now looking at outsourcing as a revenue generator.
Homegrown personal care products company CavinKare, which replaced FMCG major Hindustan Lever as the top shampoo marketer, is once again increasing focus on its hair care portfolio.
Come summer and the cola wars have taken off this time on a different colour, literally.
It has permission to use five per cent of the Assam plantations for non-tea crops, where it already grows spices and vegetables, and it is awaiting similar permission for the West Bengal plantations.
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